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Travel · Reels

Nomad Bags

Nomad Bags

Nomad Bags

Packing videos for a travel backpack that fits a week of life into one carry-on.

Deliverables

4 Reels, 12 photos

Brand

Nomad

Timeline

2 weeks

Platforms

Instagram, Pinterest

How much time do you have?

Full story · 3 min

Quick read · 30 sec

01

Challenge

Nomad’s product pages were full of specs, but nobody could picture the bag on their own trip.

They needed content people would save for later.

02

Process

Pack with me

I packed for a real week in Porto on camera, item by item.

Save-worthy

Every Reel ended with a checklist people could screenshot.

03

Outcome

Saves grew 5× and engagement reached 2.9%.

The packing-list Reel is now pinned on their profile.

Before / After

Drag the handle ↔

My UGC
Studio ad
Studio adMy UGC
↔

How much time do you have?

Full story · 3 min

Quick read · 30 sec

01

Challenge

Nomad’s product pages were full of specs, but nobody could picture the bag on their own trip.

They needed content people would save for later.

02

Process

Pack with me

I packed for a real week in Porto on camera, item by item.

Save-worthy

Every Reel ended with a checklist people could screenshot.

03

Outcome

Saves grew 5× and engagement reached 2.9%.

The packing-list Reel is now pinned on their profile.

Before / After

Drag the handle ↔

My UGC
Studio ad
Studio adMy UGC
↔

Next collab →

Pawpal

Pawpal

Pawpal

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