PROCESS

PROCESS

PROCESS

No guesswork, just a simple rhythm. Here’s how a typical collab moves from a product in a box to a video people stop for.

01

01

01

Brief

Brief

Brief

A short call about the product, the audience and the one number we want to move.

Day 1

02

02

02

Hooks & script

Hooks & script

Hooks & script

I write 20+ hooks and a loose script. You pick your favourites before I film anything.

Day 2–3

03

03

03

Shoot

Shoot

Shoot

Filmed at home or outside, with natural light and real reactions. No studio, no actors.

Day 4–7

04

04

04

Edit & captions

Edit & captions

Edit & captions

Fast cuts, captions and trending sounds, plus 2–3 versions of every video for testing.

Week 2

05

05

05

Deliver & test

Deliver & test

Deliver & test

Files in every format you need. After launch we check the numbers and plan the next round.

Week 2+

QUESTIONS

Good to know.

Can you run my videos as ads?

Yes. Organic usage is included in every package. Paid ads, whitelisting and Spark Ads need a usage licence, usually +30–50% depending on how long and in which markets.

Do I need to send the product?

For physical products, yes. They stay with me unless we agree on a return. Apps and services just need an account or a demo.

How many revisions are included?

One round of edits per video. Small caption and text changes are always free.

Do I get the raw footage?

Raw clips are available as an add-on, so your team can cut their own versions later.

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